New ask Hacker News story: Google has no incentive to provide good search results

Google has no incentive to provide good search results
6 by explain | 2 comments on Hacker News.
Just a thought. There is no incentive for Google to provide good search results. If they provide good results, users perform one search, and click a link to a site like Reddit where they find answers to the question that someone has already asked. That results in: - 1 opportunity to click a Google Search ad - 0 opportunities to show Google Adsense ads Instead, Google would prefer to make the results poor enough that users: - do multiple searches, meaning more opportunities to click Google Search ads - click multiple low quality SEO-spam links looking for an answer, all riddled with Google Adsense ads As long as the quality is not bad enough that regular users leave in droves, this path will continue.

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